Link wheels are something that a lot of people recommend for getting high rankings, but the question is do they still work. After the Google Panda, Penguin and now Hummingbird updates, Google is cracking down on spammers to give users the best search results possible.
So can a link wheel help your site or will it hurt your rankings? The answer is a little more grey than black and white. Link wheels can hurt your rankings innumerably, but it can also help them when implemented properly. The days of tossing up a link wheel with horrible content are over.
Here is the truth about whether link wheels still work.
Link wheels are not the end all of backlinking, but they are extremely effective when they are implemented properly on your sites. So what does that mean? It means that you have to be extremely careful and you have to use the right methods when you are putting them together. The first thing that you need to do is get a list together for the sites that you're going to use.
What Is A Great Link Wheel Strategy?
We recommend using sites that have differing PR ranks. You can find the PR of a site by using a Google PR checker. When you are creating a link wheel you want to use the PR ranks to your advantage. For instance having this PR scheme is effective: PR8 going to PR7 going to PR6 going to PR5 going to PR5 going to PR 4 going to PR 6 going back to your site.
This scheme allows the PR to build throughout the link wheel so your are not only building the juice to your site, you are building the juice to each spoke. You also want to keep in mind what kind of wheel you are going to use and on what tier. We don't recommend using a link wheel strategy tier 1. It will get picked up by the search engines. Try doing it on tier 3 for best results.